February 19th, 2004
TechTV Girls Gone Wired
If there’s anything computer geeks love more than next-generation hardware and massive RAM, it’s hot giga-babes. With the provocative motto “New things. Turn us on,” the upstart TechTV network goes for the hard drive of nerd-dom by staffing its prime time lineup with some model-caliber techsperts. These plugged-in girls gone wired are just the motivation millions of guys need to drop their optical mice and shift their attention to the boob tube for a few hours a night. Now in 43 million Nielsen homes, these women of TechTV enjoy the most rabid fan base of perhaps any network, if you judge by their popular blogs, copious fansites and endless waves of e-mail and IMs.